Evaluation

Who would be the audience for your media product? How did you attract/address your audience?

The audience for my film is teenagers of both sex around the age of 15-18, I chose this age group due to the age range of the actor/ess so the audience will be able to relate to the characters, plus usually horror films are certificated a 15 so this would be a good age to have as a target audience. When researching in to what our target audience’s favourite films are we constructed a survey and had a couple of teenagers fill it out, the responses we got were positive towards our ideas, such as the most common were horrors or thrillers. The clothing used in the film for the actress was what a teenager would wear on a casual day, we tried to make it feel as if they will be able to relate to her as much as possible to get the sense of fear she is feeling. When we finished filming and editing we decided that we would show the opening to a couple of people from our target audience and find out what they felt about it, and if it was something they would want to watch, their responses are below.